Protect now, enjoy forever.
Our vision is a connected system of parks and Indigenous protected areas that is cared for, resilient, and full of life, generating jobs, wealth and other benefits for people and other species.
Protect now
Strategic planWe’re the official charitable partner for parks and protected areas in BC. We inspire and empower you to enjoy and protect parks, recreational sites and trails, and Indigenous protected areas in BC, so that they flourish for now,
for all, forever.

To build the greatest system of parks and Indigenous protected areas in the world
We're here to help you enjoy and protect them for now, for all, for always. We exist to spark joy, action, and lasting protection for the places that shape who we are as British Columbians.
We also exist to make it easy and rewarding for everyone to get involved in conservation—whether by donating, sharing, volunteering, or simply enjoying the land.
Parks and protected areas are the heart of BC. They’re where we go to feel free, to heal, and to connect. Our work is rooted in gratitude, powered by people, and guided by deep respect for nature and community.
Real impact
Discover Parks Programs
Launched over 5,000 Discover Parks Programs.
Prescriptions for nature
1,300,000 million prescriptions for nature.
Land protected
290,000 acres of land protected.
Park connections
800,000 connections in parks.



What we do
We support projects that expand, enhance, and connect protected areas across BC so they remain places of beauty, healing, and belonging for generations to come.
Protect
We preserve ecologically and culturally important lands, ensuring they remain wild and beautiful forever.

Connect
We create accessible, inclusive opportunities for people to experience the mental, physical and emotional benefits of nature.

Sustain
We support community science, and local stewardship, working together with communities across the province to build long-term care for BC’s parks and wildlife.

Our team
Meet the passionate people behind all the projects!
Ross Beaty

Cynthia Callison

Warren Beach

Barbara Brink

Ric Careless

Linda Coady

Jessica Hopkins

Daniel Johnston

Rudy Kerklaan

Tamara Little

Greg Moore

Jim Standen

Terry Teegee

Ivan Thompson

Gill Winckler

Andy Day

Heather Altas

Ashley Aubrey

Lizzie Howells

Kate Le Souef

Kaaren Lewis

Jennie McCaffrey

Stephanie St John

April Allard
Aylish Anglin
Sarah Anning
Raymond Belmonte
Kai Bowes
Cohen Bradley
Peter Byrne
Emma Brickstock
Aaron Butcher
Rosalind Carter
Maurine Charpentier
Tim Ennis
Laura Fraser
Emma Fung
Laura Hergott
Kevin Hsieh
Tracy Green
Gabrielle Jolly
David Karuhije
Jenessa Joy Klukas
Claudio Lam
Amanda Lemaigre
Dr. Tse-Lynn Loh
Kaela McDowell
Fiona McGlade
Farn Mirza
Rory Moorhead
Sarah Nathan
Nana Ntow
Didi Olaolu
Coni Rivas
Chelsea Rooney
Simran Sarai
Krystle Schofield
Angela Skidmore
Griffin Slimkowich
Melanie Stirling
Camila Torres
Siddarth Venkatesh
Griffy Vigneron
Casey Walker
Shayla Walker
Naikun Zheng
Together, we’re creating the greatest parks system on earth

Latest updates
View allStay connected and inspired by the beauty of our parks and protected areas
Subscribe nowYou’ll receive 10% off your first order from our shop, with all proceeds going toward keeping BC beautiful.




